Archive for Uncategorized

Email List Building Strategies

// April 17th, 2011 // 2 Comments » // Uncategorized

Honestly, everyone making money online has an email list. Flat pack kitchens . interpretation . This is the most important factor in your long-term success. Because you can market to your list whenever you want. It's a resource you can tap at any time and generate income.

How's how to build a list:

Here are the three components of list building:

  • Your Landing Page
  • The Bribe
  • The Opt-in Success Page

The Squeeze Page - Your opt-in page is the page you send visitors to to build your list. This is where they will enter their email address. This page needs to look professional. It's also got to be free from distractionom/blog/2011/04/17/the-answer-is-yes/<![CDATA[

Can I Really Earn Money Online?

You hear about that just about all the time, but after that the old proverb , if this looks too good to be true , it likely is, goes off in your head. That is not the truth speaking , that's anxiety. Fear of the unfamiliar , the fear of failure. The reality is men and women generate income online daily , 365 days per year , one more little reality is there is not any such thing as a weekend when you start having your own business , particularly from home. If generating massive income online was not a reality , Forbes magazine wouldn't be writing about it, but they have. Needless to say , they were speaking about the major guns online. The individuals , and / or companies creating thousands and thousands , perhaps millions yearly , although there are plenty of them. And for every single mega-company creating thousands and thousands , you'll find many more making respectable , but more typical income.

How Could A Normal Individual Get Started Earning Money Online?

Well, the final point here is you'll find as many methods to generate income online as you can find individuals carrying it out. For every technique , there's also lots of strategies to do each of them. The most famous techniques are blogging and affiliate marketing online.

Running a blog is a well-liked means for getting started since it is easy , most everyone knows a way to get it done , and even individuals who have never made a blog can learn quickly and easily. The 2 basic methods are actually quite far separated , one creates a few bucks and the other offers the potential to make hundreds and hundreds monthly. The 1st method is to compose sponsored content. You will find firms you are able to be a part of which will feed you with articles or blog posts to create on your blog for organizations searching for word of mouth advertisings. They do not pay out well , however they will provide relatively consistent work for the typical marketer. The 2nd method is to post a blog site concerning a highly popular concept and get lots of consistent visitors. From then on , selling ad space, or even placing affiliate hyperlinks pertaining to related materials on the blog can bring in plenty of money a month. Christopher Mallick .

Running a blog and full-blown internet marketing start out appearing similar , the bloggers including affiliate marketer back links to their personal blogs start out upon the path of the internet marketer. Some make the changeover to full-blown affiliate marketing , some are contented to keep merely acquiring clicks on the occasional hyperlinks they put on their own weblogs.

True affiliates go a step beyond just simply positioning hyperlinks on relevant personal blogs , they create landing pages , single web-page sales copy in order to tout the items , and employ mailing lists and other ways of developing a target audience focused on that merchandise. The advantage to affiliate promotion is that you don't need to concern yourself with the hassle of promoting and selling ad space at a blog page , you'll be able to load your listing space with your own individual affiliate products and programs.

In addition , the advantage of affiliate marketing online is that you simply never need to create a product or service of your own. Anyone will be able to market someone else's design , and you can sell as many of these items as you've got the time and energy to promote.

Really the only mistake you could make when you are starting your very own new on line business is letting worries and reservations hold you back. Get moving now , and learn just how much fun it could be to generate money online from your own home.

Affiliate Business Tips

// February 23rd, 2011 // No Comments » // Uncategorized

If you're not preselling, you're losing money

If you want to make more money as an affiliate, you must presell.

First, what is preselling? There are two components to it - art & science. The goal is to get your reader prepped to make a purchase. Then sending them to the product sales page to make the purchase. When done correctly, your reader will not even notice.

The gist is that you give your reader some useful information. And give them a link to the product you're preselling. In just a minute, I'll explain exactly how to presell. Before we get into that, you should understand what's in it for you. Just a few of the reasons you want to presell.

  • It helps your reader trust you - Readers who trust you are more likely to click your links. And the more traffic you can send to the sale page, the more commissions you'll earn.
  • It takes your reader out of defense mode - Nobody likes to be sold something. By not doing that to them, your reader is less defensive. Unguarded reading means they're not filtering what you say. So your message gets across.
  • It puts them in a buying mood - Now they trust you and feel open to your message. Being open means, they are open to everything you give them. Like the info on product sales page you've linked to. Sending them to the sales page in this state makes them more receptive to the actual pitch.
  • It increases your sales - Now your reader arrives at the sales page in a buying mood. Open to the sales message and feeling safe. This dramatically boosts your sales rate!
  • Your customers are happier - Your referral now feels like they decided to buy. Instead of feeling pressured or "sold". And this leads to greater satisfaction with the product.
  • Your profits go up - Satisfied customers are less like to refund. Less refunds means more affiliate money stays in your pocket.

Obviously, it's important to presell. You make more money. And increase your customer satisfaction. Everybody wins!

Now, here's how preselling works:

You've learned the importance of preselling. And I hope you're resolved to being preselling, too. You're ready to learn how to do it properly. As I mentioned earlier, it's both an art and a science.

The art of preselling

The first step is in getting your readers to trust you and open up. This can only be accomplished by providing actual value in the information you’re presenting. Now, providing enough info to be useful, but still making them want more - that's the art of it. The idea is that they want more and the sales page you send them to gives them more. And because you've gained trust, they’re more receptive to the sales message and more likely to buy.

Part 2 - the Science

There are also several key elements that need to be included.

The first is how you present the information. You have to have your end in mind. In the end, you want to sell a specific product. You use the information to do this in one of two ways. The first method is to provide enough info to get them started, but not enough to finish. The other method is to explain all the details and expose how difficult it is to do what you're explaining. Whichever method, you send them to a product website that solves the problem you just created.

You also have to link to the product you're promoting discretely. Instead, you use a direct link to the product website. That's because nobody likes to click on affiliate links. But how are you going to get credit for the sale, if you don’t include your affiliate link? There's a trick to make this work... You "pre-cookie" your reader before sending them to the sales page.

Next, you want to make sure you're linking on related words and phrases. Hyperlinked words are clicked more than anything else. And when the words are in context like this, it makes perfect sense for your reader to click them.

What you have now is a super powerful system for affiliate marketing success.

Now for the bad news...

Doing all of this right is really hard! Let's talk about everything required to put this plan into action: Awesome content. The entire process depends on your being able to provide useful information to your readers. To do that you have to have enough information to be valuable and be able to present it in a useful way. Writing to presell. Yes, you must providing useful content. But, you also need to know how to present the information in a way that give value to the reader. And somehow also make them want to learn more. Or provide so much information that they see how hard it will be to implement.

Product selection. You also need to determine what products you'll be preselling. Even if you can pull off writing and great article. All your efforts are wasted if you send your reader to the wrong sales letter.

Technical skills. One of the keys to this system is using "covert cookies" for the tracking. This is pretty easy – you just make a 1 pixel X 1 pixel image with no border and make the “source” of the image your affiliate link. (But if you mess it up, your referrals won't be tracked.)

In closing:

Now you know exactly how to presell effectively. And doing this increases your affiliate commissions by over 500%! The important thing is to use these techniques for everything you promote as an affiliate. Take action now. Put in the effort to reap the greater rewards.

Traffic Generation Tips

// February 21st, 2011 // 1 Comment » // Uncategorized

The most important thing in any web business is traffic - lots and lots of traffic. The other 1% is what you do with that traffic, but if you have to traffic - you can figure out the rest. What you do with the traffic when it gets to your site could be any number of things. The important thing is getting the traffic and sustaining it.

Let's talk about how to generate traffic...

Here are a few of the most popular way to get traffic to your site - for free:

  • Web 2.0 Methods
  • Articles Directories
  • Video

And here's how to use each method...

Web 2.0 Sites

Web 2.0 is the name given to websites that get their content from their users. These are great sites to work with because they allow you to participate in this content creation. And because of the highly interactive and popular nature of these sites, Google and other search engines "index" their content regularly. The benefit of this to you is that your content is now considered as part of these sites. By placing links to your websites in this content you've created, you get traffic from the site and search engine ranking for the keywords you choose. This is the hidden benefit of using Web 2.0 sites. How to generate web 2.0 traffic is something we've only scratched the surface on. I don't want to be exhaustive - I want to give you an overview of all the methods...

Article Marketing

The natural next topic is article marketing. Article sites are in essence web 2.0 websites. In typical web 2.0 fashion, article sites rely on user-generated content (i.e. your articles). And because they are also considered authority sites by the search engines you get all the benefits of other web 2.0 sites just by putting your articles on them. And in addition to this, other users can take your article and place it on their own website. And in return for getting to use your content, these other users include links back to your website that gives you further search engine ranking and more free traffic. If you want to generate traffic from articles follow these steps:

  • Figure out what keywords you want to go after
  • Tailor the content of your article for the keywords
  • Be sure to link to your site on the keywords you've chosen. Do this inside the article itself and in your author's bio.

Video Marketing

The last of this group is video marketing. Here to we're really looking at a web 2.0 sub-category. So, just like article marketing, video marketing enables you to add content to authority sites. And in addition to this, because Google and the others love video so much, you can get listed for highly competitive keywords much more easily.

OK, so how do you do effective video marketing?

  • Set up your YouTube account
  • When people view your videos, you want them to visit your site, so turn all the other modules in your profile off
  • Put relevant "tags" in your profile
  • Make sure to include in your profile a link to your site
  • Add 1 or more videos to your profile
  • For each video use your keywords in the tags, the descriptions and the title

Summary:

If you want to get traffic to your site, then follow the advice in this article.

Membership Niche Selection Tips

// February 19th, 2011 // 1 Comment » // Uncategorized

In order to make sure your membership business is profitable, you have to select the right market. Here's how.

Step 1 - Find a Fanatical Market

If you want your membership business to be profitable, you have to find a marketing with fanatics in it. Fanatic is defined as someone with an irrational enthusiasm. These are the people you're looking for because they are so enthusiastic they're willing to spend money on their topic of fanaticism. Now that we know what we're looking for, let's talk about how to find them...

  • Look at magazine racks. This is an often overlooked, yet extremely simple way to find niches that people are interested in. It's becoming increasingly difficult to run a print magazine. So if you see one on the shelves you know they are making money, which means that there are enough people interested in what they're saying to make it profitable. If they can make money in a print version, you can probably make money with a membership website.
  • You've got lots of opportunities every day to see what people are interested in. Just pay attention to what people talk about on the radio, at social gatherings, at the store or restaurants and anywhere in public. If people are talking about it, they are interested in it. And that may also mean they're willing to pay money to learn more about it.
  • Again, looking in the physical world for clues you can tell there are lots of people interested in something if there are clubs and organizations around the topic. By the same token, if enough people are interested to hold a convention on a certain topic, you can definitely find enough people to build a membership business around that same topic.
  • What about your interests and hobbies? If you're interested in something, it's highly likely others are, too. The icing on the cake here is that you get to build a business doing something you love.
  • One simple and easy way to find out what's hot is Google Trends. This service shows you the current most popular search terms. These are the things people are actively searching for in Google. They're searching because they want information. Hot topics that people are excited about make great niches for your membership website.

Second - Analyze the "commerciality"

After selecting a possible niche to build your membership site around, the next step is to find out if it's a profitable niche to be in. The quickest way to find out is to determine if others are profiting in your potential niche.

Here's how to determine if you can make money in your chosen niche

  • Are there blogs or forums in this niche? Take the name of your niche and search for "niche name blog" & "niche name forum" in Google to see if there is an active group of people talking about and interested in the niche. This tells you there are people who are actively interested in your niche.
  • Search Amazon, Google shopping and eBay to see if people are creating and selling products in the niche. It's a good sign if there are because it tells you people are making money here.
  • Watch Google Adwords for a period of time and look for ads the run again and again. Adwords ads are expensive, so people only run them repeatedly if they are profitable. And to be profitable, they have to be selling products and making money.

Last, but not least... How hard will it be to break into this niche?

After figuring out a good niche and determining that other people are making money in it, the last thing to do is decide if you will be able to enter the market. Here are some things to look at to figure this out:

  • Figure out what kinds of products people are interested in. If it's mostly physical products, coaching and live seminars, then it will be harder to break into this niche. The easiest membership website to create and maintain are information membership sites.
  • The next thing to look at is the competition. You don't want to try to break into a saturated marketing, so figure out how many people are already selling in this niche.
  • Size vs. Competition. Some competition is good. It means that this is a profitable market. And as long as the size of the market is large enough to support the competition, you're fine.
  • How quickly do people in this market make buying decisions and are the ready to buy? Depending on the market it can be anywhere from a couple minutes to a many months between when someone starts the investigation process to when they actually make a purchase.

Summing it all up

So far, we've talked about exactly what it takes to pick a great niche: One with a hungry crowd of fanatics, who are ready to spend money on information about their topic. And you've determined your barrier to entry is small enough to give it a go. If you've followed along with these steps you're success in practically guaranteed. The only thing left to cover is exactly how to run your membership business...

Traffic is King, but this comes FIRST

// February 17th, 2011 // 1 Comment » // Uncategorized

Let's talk about some powerful ways to get free and automated traffic coming to your website.

Traffic is useless . . . unless...

Before you begin trying to get traffic to your site, you need to do your keyword research first. Why? Because you have to target these keywords if you are to have any hope of actually generating traffic for them. So you need to make sure the keywords you're targeting are worth targeting.

While doing your keyword research, keep the following in mind:

  • How competitive are the keywords you're going after? This involves doing some competitive analysis to determine the ease of entry for each keyword
  • Are these "buying" keywords? Some keywords will bring lots of traffic, but none of them will buy. This is not what you're looking for.
  • Another thing to think about is affiliates. If you want to build a huge business, you're going to need affiliates to help you. So make sure you are also targeting keywords to attract affiliates.

Of course, this all takes time if you plan to do it yourself. And hiring an expert is very expensive. And that's why most people skip this step! The smartest marketers use website traffic software to automate this and other aspects of their business. Using tools like this speed up the process and improve your results, too!

Once you know your keywords...

Once you've done your properly keyword research, you're now ready to start targeting these keywords to draw in visitors.

Powerful Traffic Tactics:

  • Something you may not have ever considered is Surveys
  • "Help" Websites
  • Video

Surveys

People love filling in surveys. You can use this fact to provide "sticky" content for other website owners. It's a win-win. They get a great perk on their site and you get a link back to yours. The beauty of this is that it generates website visitors for you with no work on your part. Using just this one extra idea will put you ahead of your competition . . . who think surveys are for gathering information! The only thing you have to do is think of a novel question for your survey.

"Answer" Sites

These sites, like answers.yahoo.com are filled with people asking and answering questions for each other. But, like the surveys, that's not why you're going to pay attention to these sites. The other thing they can be used for is to get traffic to your site, leads for your business and sales! Of course, the process of digging through these sites and pulling out the content info of leads for your business is very time consuming. But a much smarter method is to use website traffic software to do it for you. Then you just get a daily batch of fresh leads delivered to your inbox.

Video Websites

Video is huge and sites like YouTube and Vimeo are extremely popular. In fact, YouTube has over 2 billion videos watched per day! If you're not taking advantage of this rich source of website traffic, then you are really missing out.

You don't have to be able to make awesome videos for this to work. You can even take a webpage or article that you've written. Then just do a screen capture of yourself going through it. You can even get software that will automatically do this for you.

Summary

Figuring out how to get some visitors to your site is not hard at all. Just be a creative and think outside the box a bit. Plus, there's lots of great software out there to help you.

Get started right away:

  • Keyword research first is key
  • Set up some viral surveys
  • Take advantage of the "help" sites
  • And definitely include video sharing sites