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Traffic Generation Tips

// February 21st, 2011 // 1 Comment » // Uncategorized

The most important thing in any web business is traffic - lots and lots of traffic. The other 1% is what you do with that traffic, but if you have to traffic - you can figure out the rest. What you do with the traffic when it gets to your site could be any number of things. The important thing is getting the traffic and sustaining it.

Let's talk about how to generate traffic...

Here are a few of the most popular way to get traffic to your site - for free:

• Web 2.0 Methods
• Articles Directories
• Video

And here's how to use each method...

Web 2.0 Sites

Web 2.0 is the name given to websites that get their content from their users. These are great sites to work with because they allow you to participate in this content creation. And because of the highly interactive and popular nature of these sites, Google and other search engines "index" their content regularly. The benefit of this to you is that your content is now considered as part of these sites. By placing links to your websites in this content you've created, you get traffic from the site and search engine ranking for the keywords you choose. This is the hidden benefit of using Web 2.0 sites. How to generate web 2.0 traffic is something we've only scratched the surface on. I don't want to be exhaustive - I want to give you an overview of all the methods...

Article Marketing

The natural next topic is article marketing. Article sites are in essence web 2.0 websites. In typical web 2.0 fashion, article sites rely on user-generated content (i.e. your articles). And because they are also considered authority sites by the search engines you get all the benefits of other web 2.0 sites just by putting your articles on them. And in addition to this, other users can take your article and place it on their own website. And in return for getting to use your content, these other users include links back to your website that gives you further search engine ranking and more free traffic. If you want to generate traffic from articles follow these steps:

• Figure out what keywords you want to go after
• Tailor the content of your article for the keywords
• Be sure to link to your site on the keywords you've chosen. Do this inside the article itself and in your author's bio.

Video Marketing

The last of this group is video marketing. Here to we're really looking at a web 2.0 sub-category. So, just like article marketing, video marketing enables you to add content to authority sites. And in addition to this, because Google and the others love video so much, you can get listed for highly competitive keywords much more easily.

OK, so how do you do effective video marketing?

• Set up your YouTube account
• When people view your videos, you want them to visit your site, so turn all the other modules in your profile off
• Put relevant "tags" in your profile
• Make sure to include in your profile a link to your site
• Add 1 or more videos to your profile
• For each video use your keywords in the tags, the descriptions and the title

Summary:

If you want to get traffic to your site, then follow the advice in this article.

Traffic is King, but this comes FIRST

// February 17th, 2011 // 1 Comment » // Uncategorized

Let's talk about some powerful ways to get free and automated traffic coming to your website.

Traffic is useless . . . unless...

Before you begin trying to get traffic to your site, you need to do your keyword research first. Why? Because you have to target these keywords if you are to have any hope of actually generating traffic for them. So you need to make sure the keywords you're targeting are worth targeting.

While doing your keyword research, keep the following in mind:

• How competitive are the keywords you're going after? This involves doing some competitive analysis to determine the ease of entry for each keyword
• Are these "buying" keywords? Some keywords will bring lots of traffic, but none of them will buy. This is not what you're looking for.
• Another thing to think about is affiliates. If you want to build a huge business, you're going to need affiliates to help you. So make sure you are also targeting keywords to attract affiliates.

Of course, this all takes time if you plan to do it yourself. And hiring an expert is very expensive. And that's why most people skip this step! The smartest marketers use website traffic software to automate this and other aspects of their business. Using tools like this speed up the process and improve your results, too!

Once you know your keywords...

Once you've done your properly keyword research, you're now ready to start targeting these keywords to draw in visitors.

Powerful Traffic Tactics:

• Something you may not have ever considered is Surveys
• "Help" Websites
• Video

Surveys

People love filling in surveys. You can use this fact to provide "sticky" content for other website owners. It's a win-win. They get a great perk on their site and you get a link back to yours. The beauty of this is that it generates website visitors for you with no work on your part. Using just this one extra idea will put you ahead of your competition . . . who think surveys are for gathering information! The only thing you have to do is think of a novel question for your survey.

"Answer" Sites

These sites, like answers.yahoo.com are filled with people asking and answering questions for each other. But, like the surveys, that's not why you're going to pay attention to these sites. The other thing they can be used for is to get traffic to your site, leads for your business and sales! Of course, the process of digging through these sites and pulling out the content info of leads for your business is very time consuming. But a much smarter method is to use website traffic software to do it for you. Then you just get a daily batch of fresh leads delivered to your inbox.

Video Websites

Video is huge and sites like YouTube and Vimeo are extremely popular. In fact, YouTube has over 2 billion videos watched per day! If you're not taking advantage of this rich source of website traffic, then you are really missing out.

You don't have to be able to make awesome videos for this to work. You can even take a webpage or article that you've written. Then just do a screen capture of yourself going through it. You can even get software that will automatically do this for you.

Summary

Figuring out how to get some visitors to your site is not hard at all. Just be a creative and think outside the box a bit. Plus, there's lots of great software out there to help you.

Get started right away:

• Keyword research first is key
• Set up some viral surveys
• Take advantage of the "help" sites
• And definitely include video sharing sites